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Altair Blog

Credit Data, Prescreen Data, Lead Lists, Pre-approved Offers, Invitation to Apply

Pre-Approved vs. Invited to Apply Offers - What You Should Know

"Pre-Approved" and "Invitation-to-Apply" offers are frequently found in your mailbox.  What's the difference between the two?


Lenders know that mail offers for credit cards, mortgages, personal loans, auto loans, and other credit related products are highly effective in gaining new customers. However, not all offers are the same!


Mortgage Data, Sales Leads, Pre-approved Offers, Prescreen Data, Credit Data, Bank Marketing, Reverse Mortgage Leads, Pre-Qualified Offers

Pinpoint Precision for Pre-Qualified Mortgage Offers

When fishing, use of the right bait or lure, knowing the right location to cast, technique of reeling and setting the hook, and even the time of day can make for a successful outing or not.



Mortgage Data, Sales Leads, Pre-approved Offers, Prescreen Data, Credit Data

Qualified Mortgage Lead Generation System

Finding Consumers that are shopping for a Mortgage is easy!  Converting them to customers is up to you.




Prescreen Data, Consumer Data Leads, Mortgage Data, New Homeowners, Sales Leads, Reverse Mortgage Leads, New Mover Leads, Insurance Leads

Finding Sales Leads and Cooking:  How They are Similar

"Flavor Profiles"....a term heard often on cooking shows when referring to the ingredients involved in a food dish.  What does that have to do with sales leads?



Prescreen Data, Consumer Data Leads, Mortgage Data, New Homeowners, Lead Lists, Sales Leads

Putting All of Your Eggs in One Basket

Strategically, when you choose to use a "single source" vendor system, there will be both benefits and risk exposure that will need to be considered.


Consumer Data Leads, Lead Lists, Mortgage Data, Prescreen Data, Automobile Data Leads, Marketing Data

Leads, Leads, and More Leads

Finding sales leads and developing prospect lists can be a little overwhelming.  It doesn't have to be though.

Consumer Data Leads, Marketing Data, Lead Lists, Data Quality, Mortgage Data, Prescreen Data

Mine is Better Than Yours!

When you hear a saleperson...including data list providers...state we have the "BEST" of something, you should ask the question "Why?" and ask them to explain.


It may just be me, but there's a red flag that is raised whenever I hear "Biggest, Best, Brightest, etc...." and other superlatives used when touting a product or service.  I simply want to reply "PROVE IT!"  Can they prove it?  Who defines best?



Mortgage Data, Lead Lists, Marketing Data, Prescreen Data, Consumer Data Leads, New Mover Data Lists

Marketing to Homeowners

The American Dream......Home Ownership!  Roughly 67% of Americans own their home.  




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