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Altair Blog

Healthcare Marketing, Retail Marketing, New Movers, Marketing Strategy

Building Brand Awareness

Making your brand a "household name" requires a successful marketing plan, a viral online event, great products, a lot of luck, and maybe a little bit of all of the above.

New Homeowners, Homeowner vs Renter, New Movers, Mailing Lists

Homeowner Status: Renters or Owners

Homeowners and Renters have some similar needs, but also some very different ones as well.


New Homeowners, New Movers, Sales Leads

Who Is Moving Here?

By Altair Staff on Apr 3, 2017 1:22:38 PM

When a family or individual moves, they are likely to spend more money on goods and services to establish their household as compared to non-movers.  This is a group that should be targeted for many different businesses.





Retail Marketing, Marketing Data, New Movers, Lead Lists, New Mover Data Lists

Butcher, Baker, Candlestick Maker - Prospecting to New Movers in your community

The old nursery rhyme "Rub-a-dub-dub" speaks of three professions...each of which would lose and gain customers due to households moving in or out of their local area.  What do Marketers do to find New Movers into their area?  



Medical Marketing, New Homeowners, Dental Patient Acquisition, Medical Patient Acquisition, New Movers, New Customer Acquisition

Targeting new movers and homeowners

Health care organizations, such as hospitals, urgent care facilities and dental care practitioners, enjoy a strong return on marketing investment when they target new movers and new homeowners.



According to Community Media, these individuals are actively seeking new services as they settle into their new neighborhood. When a health care organization reaches these individuals before its competitors, the center is five times more likely to retain them as loyal patients.

Healthcare Marketing, New Homeowners, Mortgage, Homeowner vs Renter, Marketing Data, Actionable Data, New Movers

Rent vs Home Ownership - Know your New Movers


According to an online article by Cameron Huddleston for Gobankingrates.com, (Click here to read article) the cost of Renting a Home vs. Owning a Home varies greatly by state...which can impact how and whom you choose to market your product or service.  

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