Do you have a retention strategy in play?
When fishing, use of the right bait or lure, knowing the right location to cast, technique of reeling and setting the hook, and even the time of day can make for a successful outing or not.
What factors are necessary to consider when deciding between a "Pre-Approved" offer using credit bureau data or "Invitation to Apply" using non-credit data?
"You're Pre-approved for ...." or "You're Invited to Apply for ..." offers are frequently found in your mail box. So what's the difference?
Lenders know that mail offers for credit cards, mortgages, personal loans, auto loans, and other credit products are highly effective in gaining new customers. But not all "offers" are the same.
Learning more about someone is a great way to build a stronger relationship.