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Altair Blog

Marketing Lists, Consumer Data Leads, Sales Leads, Insurance Leads, Mortgage Leads, Direct Mail Lists, New Mover Data, Donor Lists

Data Leads: Non Recyclable

As Jack Johnson puts it, "...we've got to learn to Reduce, Reuse, & Recycle." Something tells us that Jack was not singing about data lists in this well thought out melody. Sales leads and marketing lists should be refreshed and updated as often as possible - and rarely (if ever) should the 3 R's apply!

 

Consumer Data Leads, Consumer Lifestyle, Sales Leads, Insurance Leads, Consumer Interests

Use of a Consumer Database for Insurance Leads

Consumer databases are a gold mine for sales leads.  Let's take a look at insurance leads for direct-to-consumer campaigns.

 

 

Consumer Data Leads, Automobile Data Leads, New Mover Leads, Mortgage Leads, Direct Mail Lists, Direct Mail Leads

Direct Mail: How to Develop a Highly Effective Mail List

Direct Mail continues to work.  How can you tell?  Check your mailbox!  If it didn't work, you wouldn't continue to get direct mail offers every day.

Consumer Data Leads, Reverse Mortgage Leads, Mortgage Leads, Pre-approved Credit Data Leads

Lead Lists For Sale, and Then Some

Marketing Sales Leads - Database Sales Leads - Sales Mailing List - Data Analytic Services - Modeled Data - Predictive Data - Response Models   

 

Mortgage Data, Consumer Data Leads, Sales Leads, Insurance Leads, Home Insurance Leads

Home Insurance Leads Using Home Sales Data

Having owned an insurance agency, I know the challenge of finding cost effective home insurance leads.

 

 

New Homeowners, Mortgage Data, Consumer Data Leads, Prescreen Data, Sales Leads, Reverse Mortgage Leads, New Mover Leads, Insurance Leads

Finding Sales Leads and Cooking:  How They are Similar

"Flavor Profiles"....a term heard often on cooking shows when referring to the ingredients involved in a food dish.  What does that have to do with sales leads?

 

 

New Homeowners, Lead Lists, Mortgage Data, Consumer Data Leads, Prescreen Data, Sales Leads

Putting All of Your Eggs in One Basket

Strategically, when you choose to use a "single source" vendor system, there will be both benefits and risk exposure that will need to be considered.

 

Marketing Data, Lead Lists, Mortgage Data, Consumer Data Leads, Prescreen Data, Automobile Data Leads

Leads, Leads, and More Leads

Finding sales leads and developing prospect lists can be a little overwhelming.  It doesn't have to be though.

Data Quality, Marketing Data, Lead Lists, Mortgage Data, Consumer Data Leads, Prescreen Data

Mine is Better Than Yours!

When you hear a saleperson...including data list providers...state we have the "BEST" of something, you should ask the question "Why?" and ask them to explain.

 

It may just be me, but there's a red flag that is raised whenever I hear "Biggest, Best, Brightest, etc...." and other superlatives used when touting a product or service.  I simply want to reply "PROVE IT!"  Can they prove it?  Who defines best?

 

 

Marketing Data, Lead Lists, Mortgage Data, New Mover Data Lists, Consumer Data Leads, Prescreen Data

Marketing to Homeowners

The American Dream......Home Ownership!  Roughly 67% of Americans own their home.  

 

 

 

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